Driven to improve life, one brand at a time

I’m a Brand Consultant, Fractional Creative Director and Photographer in Cambridge, UK.

I’ve worked in notable creative agencies and for clients such as Accenture and Johnson & Johnson to Center Parcs and Facebook.

In 2019 I launched my brand consultancy, Are & Be and partnered with organisations in Cambridge and the UK. Clients have included Responsible Jewellery Council, Ko-fi and Lightcast Discovery.

My expertise lies in brand development and I pride myself on being able to work closely with senior leaders and marketing teams to make it easier for them to create a meaningful brand.

I’m now on a mission to share my experience to support ambitious entrepreneurs and organisations who appreciate the power of brand, and want to scale.

Creative background

I'm a natural creative, and coach. I believe design is a tool for solving difficult problems, and I've solved many in my career as a creative director working with world-class brands. I've sat on the management team of three creative agencies, responsible for developing teams across locations. build client relationships and oversee the delivery of effective creative work. Now I help owners and leaders directly.

Key skills

Brand strategy
Brand identity design
Brand activation
Brand photography
Coaching
Creative direction
Design
Employee branding
Portrait photography
Team management.

Brand experience

Accenture/AstraZeneca/BP/Business Link/Cadbury/Cambridge University/Cancer Research/Centre Parcs/Clarityn/Clifford Chance/Cotswold Outdoors/Crocs/Durham University/E-Trade/English National Opera/Facebook/FIA/Johnson & Johnson/Miele/Nido/PA Consulting/The Open University/Thomson Reuters/TK Maxx/Wonderbra.

Life experience

Married to Bisha
Dad to Pia
Travel lover
Interiors dabbler
Tech adopter
Terrarium maker
Origami student
Table player
Scouts alumni
Good foodie

When you work with me, expect

Enlightenment
We’ll share what we know and learn

Partnership
Clear alignment, respectfully challenged

Curiosity
Questioning keeps us true to your goals

Enjoyment
It’s got to work and be fun for us all

Care
Doing it well means doing it mindfully

Creativity
It’s the basis for how we’ll progress

Ready to prioritise your brand?

Book a call

Driven to improve life, one brand at a time

I’ve worked in notable creative agencies and for clients such as Accenture and Johnson & Johnson to Center Parcs and Facebook.

In 2019 I launched my brand consultancy, Are & Be and partnered with organisations in Cambridge and the UK. Clients have included Responsible Jewellery Council, Ko-fi and Lightcast Discovery.

My expertise lies in brand development and I pride myself on being able to work closely with senior leaders and marketing teams to make it easier for them to create a meaningful brand.

I’m now on a mission to share my experience to support ambitious entrepreneurs and organisations who appreciate the power of brand, and want to scale.

Creative background

Key skills

Brand experience

Life experience

When you work with me, expect

EnlightenmentWe’ll share what we know and learn

PartnershipClear alignment, respectfully challenged

CuriosityQuestioning keeps us true to your goals

EnjoymentIt’s got to work and be fun for us all

CareDoing it well means doing it mindfully

CreativityIt’s the basis for how we’ll progress